Marketing

Plain-language definitions of Marketing terms. 4 terms.

• Community Manager

  • Marketing

  A role that involves keeping an online community running smoothly by welcoming new members, moderating discussions, organizing events, answering questions, and making sure people feel included and want to stick around.

• Developer Relations

  • Marketing

  A role focused on building relationships between a company and the developer community by creating helpful resources, listening to feedback, and making developers' lives easier.

• ICP (Ideal Customer Profile)

  • Startup
  • Sales
  • Marketing

  ICP is a profile of the ideal customer for a product or service. It's like a description of the perfect customer for a product or service.

• UTM (Urchin Tracking Module)

  • Marketing

  UTM (Urchin Tracking Module) parameters are small tags you add to a URL to track where website traffic comes from and how people interact with your marketing campaigns.

No matching terms.